Category / Resources / Social Media

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  • Social Media Marketing Hunter Valley

    Which Australian Regional is leading the way in social media marketing?

    The digital economy and e-commerce are helping regional Australia reach new markets – and according to new research from the University of Newcastle, they’re doing so at a greater rate than the big cities.   A study from the Hunter Research Foundation Centre has revealed that businesses in the Hunter Valley are strongly taking advantage…

  • What Makes Direct Email Marketing Different?

    There are around 3 billion active email users in the world right now, 1 so chances are you’ve sent and received a fair few emails in your time. But scroll through your inbox and you’ll see that not all emails are created equal. While some emails are just plain text, others are the colourful, attention-grabbing…

  • What is Mailchimp?

    Founded in 2001 as no more than a side project, Mailchimp is now a full-service marketing platform that champions millions of businesses around the world. Through its email marketing tools and more, it helps people of all industries to grow and engage with their customer base.   A start-up for start-ups The brainchild of Ben…

  • Email Marketing Software – Finding Your Perfect Match

    As with most things in life, there’s plenty of choice when it comes to email marketing software. But just as you would for any other big purchase, it’s important to weigh up the pros and cons of the different services on offer so you can choose the best one for your needs and business goals.…

  • Campaign Monitor – A Sydney Success Story

    Born in Sydney, Campaign Monitor is one of the world’s leading email marketing platform providers. It allows you to create campaigns that are stylish, powerful and easy to put together. You needn’t be a marketing specialist to use Campaign Monitor.   The service Campaign Monitor’s pool of customers spans non-profits like Australian Red Cross to…

  • Understanding Mailchimp Reports

    Mailchimp is a marketing platform that allows you to reach out to your whole network simultaneously through stylish emails containing news, facts, insights and more. But it doesn’t end there. With Mailchimp you can not only create email campaigns but also access all kinds of valuable information about them once they have been sent. The…

  • What is EDM Marketing?

    Short for Electronic Direct Mail, EDM marketing is a fantastic way to engage with your network through tailored emails, social media posts, blog articles (such as this!) and more. EDM marketing carries your voice, your visual brand identity and the news, facts and insights that you want to share with your connections. In short, EDM…