Digital Marketing


Hiring a Digital Marketing Coordinator?

A Digital Marketing Coordinator is an important position to fill as you build your marketing team. Do you know what their remit should be?

Learn how to hire a digital marketing role.

Find out how pepper can fulfil your digital marketing coordinator needs.

Who is a digital marketing coordinator?

As many businesses experience an intertwining of the marketing and technology functions of their operations, we have seen a significant growth in the hire of digital marketing positions.

If your business is looking to expand or hone your efforts in website marketing, email marketing, search engine marketing or social media marketing, you will need someone who has knowledge and experience in these disciplines, as well as the can-do, roll-up-their-sleeves attitude to just get the job done. It’s fast paced and requires the ability to learn on the fly, testing and adjusting as you go.

What does a digital marketing coordinator do?

This person is responsible for the day-to-day implementation of the brand’s digital marketing strategy. It involves:

  • maintaining the brand’s digital assets
  • creating and posting social media content
  • community management and increasing engagement of the varying groups of followers
  • devising email marketing campaigns that entail segmentation, writing content, designing templates and initiating the deployment of the communications
  • creating new, and revising existing content on websites and other web-based pages
  • understanding search engine optimisation (SEO) principles and applying these to constantly improve the site’s rankings and visibility in search engines for a range of keywords
  • developing and implementing integrated digital marketing campaigns across the business’s digital platforms
  • reporting on all areas of digital marketing in formats that can be digested by all levels of the company hierarchy

An alternative to hiring a digital marketing coordinator?

Finding these skills in someone who has at least three years’ experience can sometimes be tricky. If the process is taking a little too long, why not consider outsourcing this function for as long as it takes to find the right person, or on a more permanent basis?

The pepperit team comprise a range of roles, including a digital marketing coordinator who will expertly carry out this function for your business. It’s what we do, and we love it!

Speak to us today about how we may be able to support your business’s marketing team requirements. And if you like the idea, read on below or read about our marketing coordinator services.

Digital Marketing Coordinator Services

Ready for immediate start, for less than the cost of an employee. Let pepperit help by being an extension of your marketing team.

Result Driven

Result Driven

Beyond just going through the process, we’re committed to supporting your interests and together, achieving measurable results.



We work as an extension of our clients’ teams and systems. We immerse ourselves in the client and their brand. You’ll be a part of this.



Data speaks volumes. We find, collect and interpret results that gives you clarity on the activity and their resulting success.

Beyond Digital Marketing Coordinator Services

We are a full-service marketing agency and our services are important elements of our clients’ marketing strategy and execution.

Website Design

Website Design

Looking for industry leading web design and development services? We’ll help with creating your conversion optimised eCommerce store or content website.

Email Marketing

Email Marketing

There’s more to email marketing than spam. We design and build smart, segmented and tailored email campaigns that delight your customers. Backed by rich analytics, make your campaigns convert into sales.

Social Media

Social Media

Social media is essential for building a tribe of supporters and to communicate your company’s values. Ensure you have a strategy that’s easy to execute and report on.

Media partners

Renowned for our industry knowledge, expertise and commentary, we are delighted to partner with Australia’s largest and most well-respected news and industry publications.

Check out our work

Storage Plus
Let’s think outside (and inside) the box Our client, Storage Plus (and Megabox Mobile Self Storage) …
Industry disruption through digital marketing. The exchange, conveyancing and settlement of real estate transactions in Australia, …
All grown up. Pepperit is a full-service marketing agency in Sydney. Oh wait, you know that. …

Get in touch, your way

We love helping ambitious brands achieve business goals through digital and social media. Get in touch and we’ll do the rest.