On 20 November 2018, Ryan Shelley spoke about the importance of keeping up-to-date with social media at the Australian Pork Foodservice Symposium in Sydney.
Social media is a key marketing tool for businesses across sectors and the food industry is no exception. At the Symposium, Ryan highlighted the value of using social channels to directly engage with specific audiences, which is much more effective than blind promotion. He also encouraged attendees to stay on top of digital trends, as this can really help businesses to succeed in the culinary world.
You can view the full interview with Ryan here:
