pepper insights.

Mondays are difficult enough. There’s nothing more discouraging or overwhelming than starting up your work computer at the beginning of the week and seeing your inbox packed with actionables and tasks in amongst all the other spam, news and subscriptions. When working on long-term projects, it can be easy to lose track of tasks, progress…

Recently, I enjoyed a fun filled family day at the Royal Easter Show. Among the expected sights, sounds and smells, were deeper lessons in sales and marketing. The source of these lessons, the loud and rumbustious carnies! Carnies, or more correctly show people – are the loveable larrikins that make for a great show experience….

Every marketer has that campaign they absolutely love – and for Lauren Bremner, it’s McDonald’s Almost Home.  Beyond managing to turn every truck into a rolling Macca’s ad with their red and yellow lights, the ad tells a poignant story of coming home, which aligns beautifully with the green lights in Lauren’s own career.  Lauren…

Date: Tuesday 20 April – 12:00pm Where: Via Zoom Cost: FREE About the Workshop As marketing continues to evolve, understanding and leveraging digital marketing techniques is essential for any business to stand out. If you’re looking for tips on how to use digital to achieve marketing success, this workshop is for you. With support from…

Get your social graphics the right size, every time. They are common questions thrown around many offices: “what dimensions do I use for our Facebook cover image?’ or “what size is an Instagram post image?”. If you’re anything like me, there’s a strangely satisfying feeling you get from a wonderfully curated social media feed. And…

As a business owner, it would be difficult to ignore something that could deliver a return on investment of up to $44 for every $1 spent. EDM, or electronic direct mail, also known as email marketing, has made a glamourous comeback and has been proven to drive genuine, quality leads and incremental business, no matter…

It should come as no surprise that social media for real estate is becoming crucial for success in the Australian property market. To put things into perspective, here are a few statistics to ponder from January, 2021. There are 20.5 million social media users in Australia 16.5 million Australians are active Facebook users Over 9…

But for what? The pepperit office is aflutter with talk of Christmas and all the things we like about it. Turkey, ham and pudding; seeing our kids’ faces as they experience the magic; Michael Bublé and Mariah Carey playlists; painfully predictable Netflix Christmas movies. And the list goes on. Beyond this, our years of living…