The Blushing Fox

The Blushing Fox

A foxy new website.

The Client

The Blushing Fox came to pepperit to help them launch as Australia’s premier boutique maternity and nursing wear retailer.

The Mission

Maternity is a magical time in a woman’s life, but it can also be stressful. We were tasked with creating a user-friendly and comfortable shopping experience that made finding maternity wear enjoyable.

The Blushing Fox was also looking for pepperit to facilitate the development of a new platform for their website backend/content management system.

In doing this, we were to provide a more economical and efficient eCommerce platform that was user-friendly and scalable.

The Outcome

Understanding the necessity of marrying an intuitive journey with engaging product imagery, we’re proud to have delivered The Blushing Fox a seamless eCommerce experience.

We migrated the website content onto a smartly built WordPress-WooCommerce solution from Shopify. Why? This allowed the business to make significant savings on operational costs. It also provided greater flexibility from an SEO and digital marketing perspective.

Further, the project involved integrating the store with several payment providers including Stripe Payment Gateway, Apple Pay, Paypal and AfterPay. This offered customers plenty of choice and convenience for payment. In all, these were important enhancements in the shopping journey.

Services Provided
  • Website design
  • Website development
  • Website hosting and support
  • eCommerce solution
  • Graphic design